The venture of crypto gamers into the sports area has actually been apparent and rather busy. It is not a surprise that crypto appears to have actually discovered a natural house in this arena provided it is a fan-driven area. That has actually lagged the success of numerous fan tokens in the previous months. Fan Token is a token produced by crypto company Socios.com which has actually been positively gotten by both sports and crypto fans all over the world.
This time around, Socios.com has actually taken this one action even more with a brand-new collaboration. The business just recently revealed that it was partnering with football star Lionel Messi. This brand-new collaboration has actually opened brand-new horizons for crypto and sports fans and what they can do with these tokens.
Building The Future Of Crypto
In a current announcement published to its site, Socios.com formally invited Lionel Messi aboard the ship. The footballer is participating in a project as a brand name ambassador with the motto “Be more”. This lines up with what Socios.com states as its program moving forward. It describes that with the brand-new collaboration, they hope “to build a more inclusive, exciting and rewarding future for fans across the world.”
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Lionel Messi who is a brand name in himself is no doubt an outstanding addition to the Socios.com brand name. With several world records to his name, the footballer is enjoyed by countless adoring fans all over the world. It is apparent that Socios.com is aiming to use this enormous fan base and pull millions more into crypto through the footballer’s popularity.
Socios.com exposed that the collaboration with Messi would be for a preliminary duration of 3 years. This phrasing leaves space for analysis significance that Socios.com might have strategies to extend its collaboration with the footballer at the end of this three-year duration.
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As for Lionel Messi, he specifies his factors for the collaboration to be for fans to get the acknowledgment they are worthy of for their assistance of the sport. One of these methods is having the ability to have a say in what their preferred groups do by being associated with these fan tokens.
“Since I played my first professional game the passion of the fans has been a driving force that has helped inspire me to be my very best. Fans deserve to be recognized for their support. They deserve opportunities to influence the teams they love,” Messi stated. “Socios.com exists to enhance the fan experience, to enable fans to ‘be more’. I’m proud to join Socios.com’s mission to create a more connected and rewarding future for fans around the world.”
As for Socios.com, it is a welcome advancement which Alexandre Dreyfus, CEO of Socios.com, discussed. He included that the business is attempting to make fans feel valued which their assistance of the players/game matters.
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“We are delighted to announce Lionel Messi as our new Global Brand Ambassador and look forward to building a more inclusive, exciting and rewarding future for fans across the world together. We have taken great strides forward in the last few years, but, if football fans know one thing, it’s that with Lionel Messi on your side anything is possible.” – Alexandre Dreyfus, CEO of Socios.com.
Lionel Messi is among the most embellished footballers of perpetuity. He presently holds 7 Ballon d’Ors and an overall of 6 Golden Boots, more than any other footballer in the history of the video game. Most noteworthy has actually been the strong competition in between Messi and Ronaldo, both of which have actually continued to complete for the title of the best footballer even into their 30s.
Featured image from UEFA.com, chart from TradingView.com